Department
DIPARTIMENTO DI INGEGNERIA GESTIONALE
Description
"Market analysts and business experts agree on the fact that luxury businesses have a better performance than others operating in different sectors even in turbulent periods. The reason lies in their ability to meet the need for the ""exceptional"", that is expressed by a growing number of consumers around the world. To answer to this request luxury businesses need specific and excellent skills, as well as the ability to transfer the unique experience of the customer in the interaction with the client itself and the ability to create a deep meaning through the brand. Helping businesses to develop and manage skills of this type and the ability to be successful in the Luxury market require particular and specialist skills that are generally not covered by traditional programs in general management. For these reasons and also thanks to the partnership between POLIMIGSOM and JCU, the Master combines in a unique mix international skills with the best practices of Italian Excellence in the Luxury field."
Educational project
Master's goal is to provide young professionals with various technical and managerial skills that are needed today to operate in the Luxury sector; it aims to develop the future professionals in the world of hospitality, in the world of jewelery and, in multiple luxury sectors with particular focuses on Luxury Customer Experience and Italian Excellence.
Requirements
Laurea (equivalent to Bachelor of Science) or Laurea Magistrale (equivalent to Master of Science). Equivalent foreign qualifications from their respctive university systems will be considered.
Location
Rome
Faculty and staff
Director: ANTONELLA MARIA MORETTO
Co-Director: MARIA CARIDI
Department/School/Institution
POLIMI Graduate School of Management (MIP Politecnico di Milano – Graduate School of Business Società Consortile per Azioni)
ED. 26/A VIA LAMBRUSCHINI 4C
20156
MILANO
Contact person
SILVIA GIANNONE
0223992820
0223992844
infomasters@gsom.polimi.it
Application documents
DR 2640 MU1 Luxury Management and Customer Experience.pdf
DR 2640 MU1 Luxury Management and Customer Experience ENG.pdf
DR 2640 Rettifica MU1_Italian Excellence_prot.pdf
DR 2640 Rettifica MU1_Italian Excellence_ENG_prot.pdf