The initiative "Shaping New Trajectories. Cyber Tribalism on show" aims to provide students with an opportunity to deepen their understanding of the dynamics of transformation, operated by digital, in the fashion industry and to strengthen strategic and instrumental skills through an intensive design experience in a real application context. The course brings together the knowledge and skills previously acquired by students in the field of digital modeling and interactive digital strategies to open a reflection on the impacts of new technologies in fashion creative processes, modeling and narrative processes, starting from the staging of garments' collection developed by the students themselves.
The course is divided into two modules:
. Module 1 "Prototyping Studio", by Prof. Barbara Mugnai: this module will allow students to proceed from the study and application of patternmaking principles to a more comprehensive view of design within the iconic features of outerwear and sportswear. This module will provide students with the opportunity to develop and refine, through prototyping activities, their own interpretation of outerwear based on the fusion of two iconic archetypes - the Trench coat and the Anorak.
. Module 2 "Final Exhibition", by prof. Alessandra Spagnoli: the module will allow students to design and experience an interactive and phygital approach to the fashion product's representation, narration, and display. Starting from the integration between the physical dimension of a garment prototype and its digital "amplification," students will explore and exploit the full potential of digital technologies to stage a final fashion exhibition and enhance advanced and multidisciplinary knowledge and skills by applying them in a real application context.

dal February 2022 a May 2022